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AMA-Awarded, Data-Driven Brand Intelligence Platform

AI-assisted, model-driven predictions built on real consumer data to simulate and optimize marketing outcomes before launch

Problem & Solution

Most branding and marketing strategies are evaluated only after launch, when adjustments are costly and impact is already locked in.

Test Strategy Before You Go Live - BSV enables marketers to build brand personas from real consumer data and predict how target audiences will respond before publishing.

Model-Driven, Not Guesswork - Our system combines AI with proprietary, data-driven models to evaluate how marketing content will affect brand perception and consumer sentiment. This produces reliable, non-generic recommendations grounded in actual audience data.

Optimize Before Execution - Refine messaging, positioning, and strategy through iterative testing to improve alignment with your target market prior to launch.

Brand Dashboard

Design your unique brand persona

Create data-driven brand personas for each market segment and understand how your audience actually perceives your brand. BSV combines AI with real consumer data and proprietary models to help you refine messaging and optimize positioning before launch.

Marketing Campaign Dashboard

Create Marketing Content That Resonates

BSV analyzes your content and messaging across channels using AI guided by real consumer data and proprietary models, delivering real-time, data-driven recommendations to improve alignment with consumer values and maximize campaign impact before launch.

Competitive Set

Benchmark Against 100s of Leading Brands

Compare your brand’s value, loyalty, and customer relationships against a large set of brands using real consumer data. BSV’s model-driven analytics reveal performance gaps and guide targeted improvements to strengthen your competitive position.

Solutions

Build Brand Personas that Match Your Customers

The BSV model helps you create data-driven brand personas grounded in real consumer perception. Understand how your brand is seen, strengthen customer relationships, and improve reputation and loyalty. AI guided by proprietary models provides actionable insights to refine your strategy and maximize impact.

The First Social Value Dashboard

Objective Insights for Social Marketing & Brand Reputation

Brand Persona Designer

Award-Winning Survey Tool for Crafting Unique Brand Personas

Audience Persona Designer

Test Your Audience Personas with Real Customer Data

Access to Global Data

Understand Customers Worldwide & Discover What Drives Their Decisions

Unique Data from Your Customers

Enterprise Plans Include Custom Data from Any Market Segment

Competitive Set Analytics

Compare Your Brand’s Value, Loyalty & Performance Against Competitors

“Brand Social Value (BSV) Indices – Instrument Development and Validation,” was selected as the best in track paper for the Branding and Brand Management track at the 2022 American Marketing Association (AMA) Summer Academic Conference

American Marketing Association
2022 Best in Branding Track Paper
Marketing campaign Analysis

Create Marketing Content That Engages & Resonates

BSV evaluates your content and messaging across channels using AI guided by real consumer data and proprietary models. It delivers real-time, data-driven recommendations to improve alignment with audience values and increase the effectiveness of your campaigns before launch.

Get answers

Frequently Asked Questions

Contact us to learn more about unique solutions and custom data sets.

We offer transparent and flexible subscription models: 1) Standard Plan – $499/month; 2) Advanced Plan – $899/month; 3) Enterprise Plan – Custom-built to fit your unique needs. Examine all plans on this link.

Yes, we offer special plans for educational institutions. Please get in touch with us for details. Special academic plan can be found here

Yes! Custom-Tailored Plans for Any Operation

Our Enterprise Plans include everything from our Advanced Plan, plus access to custom data, tailored analytics, and unlimited monthly reports and analyses—ensuring you get the insights you need at scale.

Our Marketing Analysis tool evaluates content for the most widely used platforms. We’re actively working on direct integrations, allowing you to post directly from our app. Stay tuned for updates!

We prioritize data security by storing all branding data on our secure servers. Payment details and corporate information are kept separate and managed by third-party secure servers, ensuring maximum protection and compliance with industry standards.

Beyond technical support, we provide comprehensive consulting on marketing research, brand design, and social media strategies. Visit our parent company, MADintel.com, for more details or contact us to schedule a meeting.

About the Company →

Brand Social Value (BSV) is a cutting-edge venture from the team behind MADintel—a collective of innovative researchers, marketers, new media developers, and IT professionals dedicated to transforming brand analytics and social media strategy.

Plans & Prices →

Choose from three competitive pricing options tailored to your business needs—whether you're a startup, mid-market company, or large enterprise, we have a plan that fits.

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